Mr Alok MISHRA is currently the Vice President, Strategic Business Systems, Johnson & Johnson Medical Asia Pacific.  Alok has worked in Johnson & Johnson for over 17 years and has held positions as Franchise Manager Cordis, Managing Director of Singapore and India and as the Area Vice President, South Asia Region.

Alok has a Master’s Degree in Pharmacy and MBA from IIM Ahmedabad. He began his career in marketing in multinational companies in India viz, Boots Pharmaceuticals & Burroughs Wellcome and with a distribution company in the Middle East.

He is a Member of MENSA. He is an adjunct faculty member at the MBA Program of National University of Singapore and Singapore Management University.

Alok has wide exposure to the health care industry – Pharmaceuticals, Consumer Pharmaceuticals and Medical Devices and was a Council member of the Singapore Manufacturing Association and Chairman of the India Business Group covering India, Middle East, Central Asia and Africa.  He was also the Chairman of Medical Technology & Life Sciences Industry Group of Singapore Manufacturing Federation.   In the past he has held positions of Chairman of Medical Technology Standards Committee of the Standards Council and Chairman of Medical Technology Group, Confederation of Indian Industry (CII).

Synopsis
The talk will cover some of the unique aspects of the medical device industry – innovation, commercialization and regulation – and will discuss a conceptual model which helps understand the commercialization barriers unique to the industry. There will also be a discussion on key environment trends which provide the backdrop and context to the industry along with some of the challenges they pose going forward.